EPISODE: 58 Myra Barrera may be only six months into her new role, but she is already ROCKING social media in her small community in Texas. Myra dishes out so many tips and tricks in this interview – you’re going to want to take notes! IN THIS EPISODE, MYRA EXPLAINS: Her role in a district […]
Read MoreRocking Social Media with Joelle Doye
EPISODE: 57 One of the first friends I made in #SchoolPR when I started in 2014 was Joëlle Doye. Her love for schools is only matched by her love for Bon Jovi (who she has seen in concert 34 times). I can’t wait for you to meet her! IN THIS EPISODE, JOELLE SHARES: Her journey […]
Read MoreBuilding Authentic, Relatable, and Engaging Social Media Content with Brandon Lorentz
EPISODE: 56 The school communicators that have grown up with social media certainly have a little bit of advantage. Today, Brandon Lorentz will prove that! IN THIS EPISODE, BRANDON DISCUSSES: The unique, 130-year history of The Summit Country Day School. How video plays a critical role in connecting with alumni and families. Why being authentic […]
Read MoreRebranding, Social Media, & Anxiety – Oh My! With Megan Anthony
EPISODE: 55 You might think your role in school communications is demanding. Well, today you’ll meet Megan Anthony, who helps serve four different Ohio schools AND her Educational Service Center with communication services – wow! IN THIS EPISODE, MEGAN EXPLAINS: How a struggle with anxiety landed her in School PR. The journey of a rebranding […]
Read More5 Reasons to Join the 5 Day Fire-Up Your Facebook Page Challenge
EPISODE: 54 School social media managers are constantly fighting the Facebook algorithm to get their content in front of the right people. Let’s increase your followers AND the engagement on your school Facebook Page – in just five days! IN THIS EPISODE, ANDREA BREAKS DOWN: The nuts & bolts of the 5 Day Challenge, happening […]
Read MoreIt’s Time to Hire a Communications Student Intern with LeAnne Bugay
EPISODE: 53 Working in school public relations as a one-person department is tough. If you’re looking for help but can’t hire a full-time support person, a student intern may be the answer! Today, you’ll hear from college student LeAnne Bugay, who helped out Bellevue Public Schools Director of Communications, Amanda Oliver. IN THIS EPISODE, LEANNE SHARES: […]
Read MoreHow to Grow Your Social Media Followers By The Thousands with Liliana Gonzalez
EPISODE: 52 After listening to the El Paso Independent School District’s presentation at the recent TSPRA conference, I have a new nickname for Liliana Gonzalez. She is the Engagement Queen! The growth she has cultivated for the district is out of this world. IN THIS EPISODE, LILY SHARES: Her unique Master’s Thesis: Twitter & Religion! […]
Read MoreFacebook Checklist for Schools
EPISODE: 51 How does your Facebook page measure up? Andrea knows just what to look for in a great school page! This episode dishes out a checklist that will help your school Facebook page shine! IN THIS EPISODE, ANDREA HIGHLIGHTS 10 ITEMS: Profile image – logo Customized username – URL Facebook cover image – up-to-date […]
Read MoreInternal Staff Engagement Using Social Media with Cathy Kedjidjian, APR
EPISODE: 50 Everyone loves Cathy, and you’ll soon know why. Her passion for great communication extends from families to staff! IN THIS EPISODE, CATHY EXPLAINS: How being an active parent at her children’s school led to her assignment as the first communications person in the district. Why her district has focused on Facebook and Twitter […]
Read MoreTips for Celebrating Seniors on Social Media with Heidi Feller
EPISODE: 49 It’s time to celebrate the Class of 2021! We learned a lot during the chaos of 2020 graduations, so we’re dishing our best tips to save you time and sanity. IN THIS EPISODE, HEIDI SHARES: The best method to get information from senior students How many questions you really should ask your seniors […]
Read More