Episode: 148 Are you overwhelmed with the thought of creating a campaign in your district? You’re in the right spot! Megan will break down her simple process. Learn the step-by-step process of using the RPIE (Research, Planning, Implementation, Evaluation) to plan your campaign. Hear two specific examples of how Megan put this process to work […]

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Episode: 147 With 45 schools to celebrate and only 4 people in the communications department, you’ll be amazed at the storytelling that’s happening from Buncombe County Schools! Breanna will share specific strategies that are working to receive great content to share on their social media channels. Are you considering TikTok for your district? Breanna shares […]

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Episode: 146 Social media has dramatically impacted the growth of this small Catholic school in Mahtomedi, MN. Stephanie will share their story. How do you make people feel like they are part of your school? Check out the Facebook and Instagram channels for St. Jude of the Lake Catholic School (links below). Stephanie will share […]

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Episode: 145 Student recruitment is the focus of Lincoln Barretta Consulting. They work with schools across the country to grow enrollment. Lou shares two ways to recruit students: digitally and through community outreach. Social media is key to recruitment, and Lou will highlight three helpful strategies for schools to follow, along with identifying the one […]

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Episode: 144 Today you will learn from one of the best, Christy McGee, APR. She has 17 years of experience in school PR and serves a district with 8,000 students. In the summer of 2020, she realized she couldn’t continue at the 24/7 pace she had been operating. Christy shares many practical tips to avoid […]

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Episode: 143 Let’s give our community a peek into what is actually happening inside our classrooms by sharing photos and videos of student learning. Do you have standout programs or advanced technology in your schools? Share short videos of students talking about it. Are there business partnerships that you could highlight before the end of […]

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Episode: 142 Today’s guest has a passion for equity in our schools, and you will hear where that comes from as Heidi shares her story. Equity 365 is an initiative that the Arizona School Boards Association has implemented. You’ll learn how you might be able to incorporate it into your district. How do you define […]

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Episode: 141 When I started searching for Columbia Public Schools on social media, I couldn’t find it! In this interview, you’ll find out why. And I’m really intrigued by this approach! Aurora shares her journey into school communications and why she absolutely LOVES sharing the amazing, wonderful stories happening in her district. Canva is a […]

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Episode: 140 He’s only one year in, but guest Jason Laz is making a big impact for his district in New York. Jason will share a simple tip (one that I’ve never shared) to get more photo submissions from parents and the community. What is Jason’s trick for inspiration and support in his role? He […]

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Episode: 139 Today’s guest recently transitioned from a school communicator to a vendor, but that is only part of his journey that we talk about today. All students and staff want a sense of belonging within your school. Josh shares practical tips on how to do that, using his journey to focus on the LGBTQ+ […]

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