Episode: 161 Can you imagine doing social media in a district of 180,000 students? If you can’t, today’s interview will provide a sneak peek. And it’s not as scary as you might think. Planning is everything, and you’ll grab some helpful tips and strategies. Looking for a safe way to do an Instagram takeover? Try […]

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Episode: 160 Are you working for a service agency (BOCES, ESC, or Office of Education) or are you a one-person communication shop? If so – listen in! There is so much value in today’s podcast! Jacqueline shares her APR project with us, including a usable social media strategic plan that you can implement for your […]

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Episode: 159 With 35 years in education, today’s guest is sharing a wealth of knowledge when it comes to educators and social media. You are going to want to take some notes! Dr. Robin Finley often shares scenarios in her Teaching Time classes that ask educators to guess whether the teacher kept their job or […]

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Episode: 158 After nine years of managing social media for schools and training others to do the same, I’ve written a book to help schools celebrate their students and staff. It is called “Social Media for Schools: Proven Storytelling Strategies and Ideas to Celebrate Your Students & Staff – While Keeping Your Sanity.” This episode […]

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Episode: 157 Have you ever been told, “If you don’t have something nice to say, don’t say anything at all?” Well – if you’re in school communications, you can’t really use that advice. Lucky for you, today’s guest has written a book to help you know what you actually can say! With nearly 3 decades of experience […]

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Episode: 156 Les Atkins and his small communications team are slaying the social media engagement game with their powerful storytelling in a district of 38 schools, 23,000 students, and 3,500 staff. Learn what features Alamance-Burlington uses to drive staff morale, staff recruitment, and community engagement. North Carolina School Public Relations Association (NCSPRA) recently recognized Les […]

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Episode: 155 Listeners, today’s guest is a treat! She was nervous to hop on and hit the record button, but the wisdom she shares from her school district in Wisconsin is solid gold! Kari shares how she started in her role and how she built relationships with staff, focusing on her supporting role to highlight […]

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Episode: 154 After surveying more than 490 principals across the state of Minnesota, Dr. Janet Swiecichowski, APR has some powerful findings to share with us today on employee well-being and burnout in schools. Burnout isn’t just about personal self-care. It relates back to organizational problems and work conditions, and Janet shares the 5 areas organizations […]

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Episode: 153 This country is facing rising issues with mental health, and today I want to be open, vulnerable, and honest with my own journey. Nearly 50 million American adults report having a mental illness, but 50% of adults don’t receive any treatment. It made sense to me that I had severe anxiety when I […]

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Episode: 152 Meet my twin business owner serving school nutrition programs, Liz Roesel, president and founder of SEA Level Social! Liz shares oodles of tips in this episode, but she specifically describes how to share engaging content about your food program. What do schools get wrong when it comes to social media? It’s easy, and […]

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