There are a million reasons why people choose to work in education, but I’m willing to bet one motivating factor is your love for learning – creating it for others as well as yourself. Nurturing those moments of discovery is undeniably rewarding. And as the social media maven of your school, you do plenty of […]
Read MoreYour Facebook Live Checklist for Graduation
Graduation 2021 is shaping up to be unusual. Not as strange as 2020, but still requiring some out-of-the-box thinking for schools. Bring the graduation experience closer to your families and community and end the school year on a high note. It’s Facebook Live to the rescue!! Whether you are a pro at going Live or […]
Read MoreOur Very Best Instagram Stories Tips for Schools!
Instagram Stories are a fantastic way to connect, engage, and inform your community about all the wonderful things happening at your school! Instagram first introduced the Stories feature in 2016 as a response to Snapchat’s rising popularity. This feature quickly became a way to use the platform in new and creative ways. Stories eliminate the […]
Read MoreGive Your Teachers Some Love With This Simple Post
The first week of May is always set aside for Teacher Appreciation Week. This year, it’s May 3-7, 2021. I bet you have a lot of activities planned at your school, so make sure you’re sharing those on social media! To really supercharge your efforts, I have one simple idea that is guaranteed to give […]
Read MoreFacebook Checklist for Schools
When it comes to Facebook for schools, there are many strategies that you can take. Sometimes having no strategy at all is the instant default – because hey, you were never really trained in how to properly run a Facebook page for a school! After working on Facebook for schools for literally the past 2,555 […]
Read MoreCase Study: Wrightstown Community School District
How the #SocialSchool4EDU Partnership Led to Every Staff Member Becoming a Storyteller in Wrightstown Carla Buboltz has spent over 30 years within Wrightstown Community School District (WCSD) in Wisconsin, serving as superintendent for the majority of that time. She has always been a self-described “cheerleader” for her students, staff, and community. After partnering with #SocialSchool4EDU […]
Read MoreEverything You Need to Know About Facebook Business Manager for Schools
Facebook is changing. “Thanks, Andrea… that’s not a newsflash!” I’m specifically talking about the way that Facebook is changing in regards to safety, privacy, and security. Facebook is making improvements – and those improvements mean changes to the ways you manage your school’s Facebook page. Enter… Facebook Business Manager. After struggling with the proper set-up, […]
Read MoreHow to Expand Your School’s Social Media Engagement Using TikTok
A guest post from Jason Wheeler, CPC, Marketing Coordinator for the Carrollton-Farmers Branch Independent School District. Has your school district spoken about the social media platform TikTok? Are you concerned about starting another social media platform? Have you heard terrible things about the TikTok app? In this article, I explain how your school district can […]
Read MoreHow to Celebrate Black History Month on Social Media
Racism and social injustice was certainly in the news in 2020. After the tragic death of George Floyd, schools were left scrambling for what they would say (or wouldn’t say) about the events. I’m not in any position of authority or expertise when it comes to this topic. That’s why in the weeks after the […]
Read MoreNeed help with social media? Hire a student intern!
A guest post from LeAnne Bugay Working in school public relations as a one-person show is tough. You feel like you spend your days putting out fires instead of storytelling. Because of time constraints, you only post urgent announcements to social media instead of content that engages your school community. Sound familiar? That is how […]
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