Episode: 218 In this episode, you’ll discover: Why Communication Matters: Explore how most school issues stem from communication gaps and how Comm Camp addresses these challenges head-on. Comprehensive Training Topics: Get a rundown of what’s covered at Comm Camp, from crisis management and recruitment strategies to social media prowess and campaign tactics. Sara’s Insights: Hear […]
Read MoreEntering the Algorithm: Using Instagram Features to Force Growth with Eric Perez
Episode: 217 I’m so excited for you to learn from our guest today! Eric has helped Colton Joint Unified School District grow their followers by more than 400% in the last 10 months. He’s sharing his best tips today. Eric gives three tips for improving your video content on Instagram. They include who should be […]
Read MoreSmall School Success in Writing Our Story with John Hannah
Episode: 216 Many schools are aspiring to grow enrollment these days. Learn why Superintendent John Hannah believes Morton School District is adding students. In a small district, finding the person and time to manage social media successfully is a struggle. After an internet search, John discovered #SocialSchool4EDU, and he’ll share its impact in his community, […]
Read MoreHow Branding Brings Value When School Choice Grows with Madison Carr
Episode: 215 Understanding Branding: Learn the dual aspects of branding—strategy and design—and why both are crucial for your school’s identity. Common Branding Mistakes in K12: Madison Carr, an expert in school branding, discusses the typical pitfalls schools face in their branding efforts and how to avoid them. Beyond Visuals: Discover why effective branding is more […]
Read MoreUsing AI to Improve School Customer Service with Teddy Daiber
Episode: 214 AI is impacting everything these days, and today, you’ll learn how it can help improve customer service for your school! AI chatbots work in two ways. First, they help provide self-service support for your families (or customers). But almost more importantly, they provide a ton of data that can help improve your website […]
Read MoreHow to Build Your Brand & Empower Your Digital Storytellers with Ashley Gomez
Episode: 213 All schools need to consider marketing, but what is the best way to train your ever-changing and growing team? Ashley was up for the task, and today, you’ll learn about her Digital Leaders Cohort. Harmony Public Schools is a public charter that opened back in 2000. They have over 60 locations in Texas. […]
Read More5 Things I Hate About My Role in School Social Media with Andrea Gribble
Episode: 212 You read the headline right—there are times when I hate my job in school social media, and today, I share five of them at the top of my list. Don’t worry—I don’t leave you totally down and out. With each situation that frustrates me, I share what we can do to help! The […]
Read More#ThisisDEI and Using Social Media to Stay Above the Fray with Jennifer Shealy and Allison Gangl
Episode: 211 From the moment I looked at Downingtown Area School District’s social media pages, I knew I needed to feature the brilliant people behind their social media storytelling! Today, you’ll meet Jenn and Allison. Learn how Jenn added a communications manager role to her district of 13,0000 students in 2022 so they could focus […]
Read MoreLose the Fear: Use the POWER of Social Media w/ Student Interns w/ Jeanise Dimitri & Emma Danilowicz
Episode: 210 Take your social media to the next level with student interns! Today, you’ll learn from the intern coordinator and one of the media associates at this career technical school in Pennsylvania. If you are diving into social media and using students to help, you may have fear holding you back. Learn how Jeanise […]
Read MoreBehind the Screens: Communications in a Crisis for School Leaders with Lesley Bruinton, APR
Episode: 209 Lesley’s experience with schools dates back to 2001, and she goes in-depth today on the US Department of Justice’s 575-page report on the Uvalde school shooting. Learn the key findings from the report and the steps you can take to help your school prepare. Grab Lesley’s free 8-page toolkit as a conversation starter […]
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