Instagram Stories are a fantastic way to connect, engage, and inform your community about all the wonderful things happening at your school! Instagram first introduced the Stories feature in 2016 as a response to Snapchat’s rising popularity. This feature quickly became a way to use the platform in new and creative ways. Stories eliminate the […]
Read MoreHow to Use IGTV for Schools
As the world’s #1 social media platform, Facebook is your best social tool for reaching and engaging your school district audience. But savvy social media managers know that platforms like Instagram and Twitter also have tremendous potential. In particular, Instagram is where you can reach young parents and students, many of whom do not spend […]
Read MoreSocial Media Best Practices for Schools
The ultimate guide to setting up your school social media pages for success! The date was April 15, 2014. I published my first school social media accounts for New Auburn School District in Wisconsin: Facebook, Twitter, and YouTube. Instagram would be added in December of that year. Some might think managing social media for a […]
Read MoreHonoring the Class of 2020 – Ideas for Social Media Features!
The temporary school closures are certainly impacting students, staff, and parents across the country, but there is one group that we’re all thinking about… Our senior class of 2020. These students were looking forward to so many big events and traditions this spring. Prom. Musical performances. Spring sports. Senior trips. Graduation. These experiences add up […]
Read MoreHow to Showcase Distance Learning on Social Media
Our classrooms look different during the temporary school closures, but that doesn’t mean learning isn’t happening! Let’s showcase the amazing work your students and staff are doing in your district. Are you wondering how to make that work? Here’s how! Set up a designated email for social media submissions from staff. We suggest a socialmedia@yourschool.com […]
Read MoreStudent Contributors for Social Media
Have you ever considered adding student contributors to your social media team? Wondering how to get started or how other districts are utilizing students? Read on to learn more about how three districts are making this opportunity for student engagement work! For a free guide to walk you through adding student contributors, check out our […]
Read MoreInstagram Stories
Instagram Stories—they are currently all the rage! A whopping 300 million users interact with Instagram Stories on a daily basis (data from TechCrunch – May 2018). A growing number of Instagram users check Stories rather than their Instagram feed to stay connected, and this has many good reasons. Instagram Stories are chronological, in the moment […]
Read MoreInstagram for Schools
We all know that Facebook is “king” when sharing your school’s story, but Instagram is quickly growing as a platform to reach students and young parents. More than 35% of adults say they use Instagram, a seven percent increase from 2016 (Pew Research Institute). 60% of Instagram users report checking their feed daily. Are you […]
Read MoreThree Keys to Leverage Social Media
Social media is a key way to engage your community with your school. But it is easier said than done. You cannot simply start a Facebook page and expect to reach thousands of people each week with stories from your school. Having a page is an essential first step, but then you need to add […]
Read MoreThe 11 Most Loved Social Media Posts for Schools
It’s that time of year. Valentine’s Day! And we see so many lists. The 100 best love songs. The top 10 most romantic movies of all time. The 7 best gifts for your spouse. Well – I can’t provide a list like that on my blog. I’m not in that business. I’m in the business […]
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