Does every person that walks into your school realize that you are on social media? They do now at our partner schools! Check out these awesome, weatherable stickers that we had made through a local sign provider. We chose to highlight the school hashtag, along with Facebook, Twitter, and Instagram handles. Each sign was under […]
Read MoreFacebook 2017: What’s New for Schools
Facebook makes updates ALL THE TIME! I just talked with a school that didn’t realize you could disable reviews on your school page. (If you didn’t know that, it’s easy to do in settings on the general tab.) How do you keep up with it all when social media is just part of your job? […]
Read MoreSchool District of Reedsburg – Feature My School
A school with great tradition, wonderful staff, and a supportive community. What more could you ask for? Well, a year ago, the School District of Reedsburg wanted to “up” their game. They decided to make social media a big part of their communication strategy. And it has transformed things – to a whole new level […]
Read MoreThree Keys to Leverage Social Media
Social media is a key way to engage your community with your school. But it is easier said than done. You cannot simply start a Facebook page and expect to reach thousands of people each week with stories from your school. Having a page is an essential first step, but then you need to add […]
Read MoreMinnehaha Academy – Feature My School
How can you take your school’s social media to the next level? By following schools who are doing it right! I’m thrilled to be sharing the social media journey of Minnehaha Academy this week. They are going to share some insider knowledge on the power of LinkedIn and Facebook advertising – so you don’t want […]
Read MoreSocial Media Matters – and Here is the 2017 Data to Prove it!
I just got off of a phone call with Steve, a superintendent for a school of about 1,000 students. His school has a Facebook page, but it just isn’t where it needs to be to truly engage the community. They post one to two times per week. I want to help them. The team at […]
Read MoreCreating an Army of Tweetchers!
Public relations is EVERYONE’s business at a school. Our school’s reputation is built upon the shoulders of every staff member, with each interaction we have. Every conversation. Every note put in that backpack. Every email sent out. And yes – with every tweet we share. This can be scary. I get it. Social media has […]
Read MoreFeature My School: Grand Forks Public Schools
When the weather strikes in the winter months, social media can help get the news out fast! I was so excited to talk about the impact this can have with Tracy Jentz, Communications Coordinator for the Grand Forks Public Schools in North Dakota. Tracy has been in her role with the district for four years […]
Read MoreThe 11 Most Loved Social Media Posts for Schools
It’s that time of year. Valentine’s Day! And we see so many lists. The 100 best love songs. The top 10 most romantic movies of all time. The 7 best gifts for your spouse. Well – I can’t provide a list like that on my blog. I’m not in that business. I’m in the business […]
Read MoreFeature My School: School District of Mineral Point
I love writing about schools using social media to celebrate their students. It’s such a feel-good thing, you know? Well this week, I’m really excited because I’m sharing a story about a friend who is ROCKING the #SchoolPR world with the work she is doing in Mineral Point, Wisconsin. She wasn’t a friend until I […]
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