The big game. The flashy science experiment. The spelling bee. Graduation. All of these events are made for social media – right!? The photos and videos are obvious and the […]
Read More10 Practical Tips to Avoid Burnout in #SchoolPR – From Your Fellow School Communicators
As a school communicator, you fill an important role. This role was deemed CRITICAL when schools closed their buildings last March. And it’s a role that continues to show its […]
Read MoreHow to Use IGTV for Schools
As the world’s #1 social media platform, Facebook is your best social tool for reaching and engaging your school district audience. But savvy social media managers know that platforms like […]
Read MoreCase Study: Northridge Local School District
How an Ohio School District Made Social Media Strides with #SocialSchool4EDU Northridge Local School District in Ohio started its social media journey with a Facebook page for each of its […]
Read MoreManaging a Facebook Page WITHOUT a Fake Profile
I get a panicked email or phone call every other week. It always goes something like this: “I’ve been locked out of my school Facebook Page. It is asking me […]
Read MoreSocial Media Best Practices for Schools
The ultimate guide to setting up your school social media pages for success! The date was April 15, 2014. I published my first school social media accounts for New Auburn […]
Read MoreStaff Social Media Guidelines for Personal Use
It has never been easier to voice your opinions to a large audience. Social media makes it easy! That makes social media a very powerful tool. But it also means […]
Read MoreControlling Comments on Facebook
If you’ve ever had a pit in your stomach while checking notifications on your school Facebook page, then you’ve probably dealt with negative, problematic, and/or annoying comments. Today’s blog isn’t […]
Read MoreWhat Photos Should I Share on Social Media this School Year?
Education looks different this school year. And our social media posts will reflect that! But what are some best practices when it comes to the images we share? Here’s a […]
Read MoreHow to Avoid Negative Comments on Your Back-to-School Posts
OK – maybe that headline is a little misleading. I don’t know how to COMPLETELY avoid negative comments on your school social media posts that share back-to-school information. But this […]
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