A guest post from Hannah Feller, our youngest account manager! She is currently completing the BA program in English Literature and Linguistics at the University of Groningen in the Netherlands. She is thrilled to be able to apply the theory she works with at university to social media for schools. Have you ever been reading […]
Read MoreWhat to Post When You’re Short on Content
So you run your school’s social media accounts. This is great when you have stories and photos to share, but what about when nothing is coming in? Winter break happens to be upon us, but we can’t completely disappear from social media. Our algorithms might suffer! The goal should be at least one post a […]
Read MoreAre Your Facebook Posts Reaching Fewer People? This Tip Will Help!
It is getting tougher by the day to show up on people’s Facebook news feed. This means that fewer eyes are seeing all the great things happening at your school. NOOOOOOOO! If you are confused by this idea – then I’m going to suggest you read this blog: Facebook Algorithm 101 for Schools: What is […]
Read MoreRating Your Posts on Social Media
It’s basketball season. My husband, Bill, and I are volunteer basketball coaches for our kids. I help with 4th and 5th-grade girls’ basketball and Bill, my husband, is a head 7th-grade boy’s coach. Patience and a positive attitude go a long way! We end up talking about coaching strategy quite a bit over these winter […]
Read MoreWhat Can I Do About Unofficial School Facebook Pages?
So I’ve needed to write this blog for quite some time. This issue is facing many schools out there. Can you relate to this message from Matt? I was hoping you could offer some advice and insight on School Facebook Pages. We eventually want to get all of our schools an official Facebook Page. My […]
Read MoreTeacher and Staff Recruitment Using Social Media
It’s a competitive world out there! If you are responsible for recruiting new teachers, paraprofessionals, custodial workers, bus drivers, principals, and more – you know what I’m talking about. It is tough to find qualified candidates in our schools today. So how can social media help? Attract people who aren’t actively looking The best candidates […]
Read MoreReferendum Communication Guide: A Guest Post from Dorreen Dembski
Communication with the public plays a pivotal role in any school district. It is the cornerstone of building relationships with your constituents. The true test of how well you are doing often is presented when you must go to the ballot to ask your community for funds. Whether it is for operational or facility needs, […]
Read MoreWhy You Need ONE District-wide Facebook Page
The debate is real! When it comes to school communication and social media – should your district have one district-wide Facebook page, or should each school have its own page? Or should you try to manage a district account plus all of the individual schools? I know I have opposition out there, but today I’m […]
Read MoreWhat’s the Story Behind #SocialSchool4EDU?
“What a great idea!” That is a frequent response I get after explaining my business model that helps schools use social media. And I wish I could say that it was a well-designed plan, but… It is quite by accident that I’m talking with you today. What seemed like the absolute worst news back in […]
Read More7 Mistakes You’re STILL Making with Social Media – (And Easy Ways to Fix Them!)
I’m on a mission to help schools tell their story using social media. After working with schools for 3 ½ years, I’ve learned a lot. I share what I learn each week here on my blog. I hope you’ve tuned in for a while, enjoying the 100+ articles on topics from Facebook to Twitter to […]
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