Guest post by Superintendent Craig Olson Even schools that do a great job with communication have room for improvement. I thought our school was cutting edge with how we communicated […]
Read MoreTelling Our Story #LikeACane
School Communication: What Really Works in 2017?
Do me a favor. Look at your phone right now. How many unread text messages do you have? If you’re like most people, the answer is zero. You look at […]
Read MoreHow to Get Staff to Contribute More Photos
By far, the number one concern I hear from schools that use social media is they can’t get enough content from their staff. They know great things are going on, […]
Read MoreFive Biggest Takeaways from #SMSC17
What’s the best way to take social media to the next level for your school? Learn from others, of course! Two weeks ago, I hosted my first virtual Social Media […]
Read MoreBoost Your Social Media With These Back To School Ideas!
It’s about to get a little crazy… OK – a LOT CRAZY! Nothing can beat the energy of back to school time. Teachers are recharged, students are wide-eyed with curiosity, […]
Read MoreWhat Does “Embracing” Social Media Look Like?
During a recent webinar, a social media manager for a school asked this question: “I can’t see Facebook when I’m at school, so it makes it impossible to view comments […]
Read MoreSocial Media On (and Off) the Job
Imagine this: Your high school football coach is being attacked on social media by parents for not playing the senior players. Attitude issues and efforts in practice are at the […]
Read MoreAre You Prepared for a Social Media Crisis?
Social media has changed the game. I like to think mostly for the better, but of course, there are some “worse” moments too. To think that literally every moment that […]
Read MoreDeveloping Social Media Superheroes in Your School
Your teachers and staff have a lot going on in their daily routines. That might be the understatement of the year, right? And now we want them to help with […]
Read MoreJust Getting Started with Social Media? Start Here!
I’ve been helping schools with social media since early 2014. After being inside Facebook, Instagram, and Twitter literally EVERYDAY for the past 1,200 days – I’ve learned a lot. If […]
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