Highlighting students on social media is pretty easy to do. Their accomplishments are frequently on display during the school day. But what about your staff? They are amazing too, and your community wants to get to know them better! These last few weeks we’ve been putting in some efforts to spruce up your social media […]
Read MoreBranding Checklist: 3 Essentials to Get Noticed
It’s week three of our summer spruce-up series, and today we are talking about brand. What is the brand of your school? “Wait, we aren’t selling anything,” you say. “We aren’t like Pepsi or Under Armour, so why are you talking about branding?” Your school is a brand. Whatis.com defines it this way: “A brand […]
Read MoreSummer Spruce Up: Create a Facebook Call to Action Button
It’s summertime, and it is a perfect time to make little changes that can drive more engagement for the social media pages for your school. Today is our second post in a series of four weeks where we will be providing little tips to really spruce things up for your school! This week we want […]
Read MoreGraphics Checklist: 40 Useful Images for Schools
Social media updates need to include images. It’s what helps grab the attention of your community. With text-only posts on Facebook and Twitter, it is just too easy to fly on by without noticing! Over the next four weeks, we will be covering tips to help spruce up your social media efforts for your school. […]
Read MorePersonal Facebook Privacy Settings: Tips for Educators
Social media makes many educators a bit nervous. There is a level of privacy that teachers want to maintain in regard to separating their personal life from their professional life. This article should give you some peace of mind with advice on how to do a privacy check of your own personal Facebook page. I […]
Read More20 Ideas to Keep Social Media Strong During Summer Break
It can be a challenge to know what to post on social media when students are on summer break and there is less school activity than normal. Here is a quick list that will provide piles of ideas sure to keep the content rolling out to your community! I think your goal should be at […]
Read MoreInspirational Images: 7 Easy Apps to Create Your Own Photo Graphics
Looking for ways to reach more of your community with social media posts from your school? Then this week’s tip is for you! Schools using social media to celebrate their students are awesome. Many of you are doing amazing work, but some schools need to step it up. Usually, the trick to improvement is consistency […]
Read MoreSchool Social Media – An invitation to the party!
I recently spoke with a dedicated mom and School Board member from Whitewater, WI. Kelly shared her philosophy of social media. It’s like an invitation to the party. It invites parents, community members, and the world into a huge celebration of the great things happening inside the district. It’s not a forced message of marketing […]
Read MorePhotography 101: Cropping Matters!
The best way to tell the story of your school is through pictures. Social media makes it so easy to share photos of our students, but not everyone on your team is a photographer, so you get photos like this: Now, this isn’t terrible, but it isn’t ideal. How do you fix it? Ask your […]
Read More#TBT Guide – What to Look For in Yearbooks
#TBT is otherwise known as #ThrowbackThursday, and also otherwise known as #MyFavoriteDayoftheWeek. If your school isn’t sharing these fun blast-from-the-past photos on your social media pages yet, it should be. This is a great way to engage alumni and community members in reliving the old “glory days.” And it’s likely to become your favorite day […]
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