So many school communicators feel like they just got their heads wrapped around Facebook – and now you’re told that you also have to make Instagram Reels a priority! While every district is going to be different, it’s worth considering Reels as a means to create connections with your community – especially with your students. […]
Read MoreRe-energize Your Social Media! 15 Award-Winning School Social Media Accounts
All too often, we focus on “what’s going wrong” on social media. The troublesome comments. The struggle to get consistent content. The challenge of mastering new platforms. Now it’s time to shine a spotlight on what’s going RIGHT! The winners of our second annual “Best of Social Media Awards” were announced over a live stream […]
Read MoreIgnite Your Instagram with These 10 Reels Ideas
Are you jumping into Instagram for your school? Whether you’re struggling to get started or have a solid account that you want to take even further, today’s blog is for you! I recently lit up more than 400 school communicators during a two-week Instagram challenge, and the results were out of this world! By taking […]
Read MoreHow to Use Instagram Reels for Your School
Are you tempted to start a TikTok channel for your school because you know that all of your students are on it? Short-form video content is all the rage! And just like popular social media trends before it, other social media platforms are now adopting it. Remember when Snapchat was rising in popularity? It didn’t […]
Read MoreOur Very Best Instagram Stories Tips for Schools!
Instagram Stories are a fantastic way to connect, engage, and inform your community about all the wonderful things happening at your school! Instagram first introduced the Stories feature in 2016 as a response to Snapchat’s rising popularity. This feature quickly became a way to use the platform in new and creative ways. Stories eliminate the […]
Read MoreHow to Use IGTV for Schools
As the world’s #1 social media platform, Facebook is your best social tool for reaching and engaging your school district audience. But savvy social media managers know that platforms like Instagram and Twitter also have tremendous potential. In particular, Instagram is where you can reach young parents and students, many of whom do not spend […]
Read MoreSocial Media Best Practices for Schools
The ultimate guide to setting up your school social media pages for success! The date was April 15, 2014. I published my first school social media accounts for New Auburn School District in Wisconsin: Facebook, Twitter, and YouTube. Instagram would be added in December of that year. Some might think managing social media for a […]
Read MoreHonoring the Class of 2020 – Ideas for Social Media Features!
The temporary school closures are certainly impacting students, staff, and parents across the country, but there is one group that we’re all thinking about… Our senior class of 2020. These students were looking forward to so many big events and traditions this spring. Prom. Musical performances. Spring sports. Senior trips. Graduation. These experiences add up […]
Read MoreHow to Showcase Distance Learning on Social Media
Our classrooms look different during the temporary school closures, but that doesn’t mean learning isn’t happening! Let’s showcase the amazing work your students and staff are doing in your district. Are you wondering how to make that work? Here’s how! Set up a designated email for social media submissions from staff. We suggest a socialmedia@yourschool.com […]
Read MoreStudent Contributors for Social Media
Have you ever considered adding student contributors to your social media team? Wondering how to get started or how other districts are utilizing students? Read on to learn more about how three districts are making this opportunity for student engagement work! For a free guide to walk you through adding student contributors, check out our […]
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