Social Media Training for K12 Schools
Instagram isn’t just a social platform; it’s a digital canvas! While Facebook might hold the crown for being the most popular platform for school districts, Instagram is not far behind – and it’s where the visual storytelling magic happens. But let’s face it; not everyone is making the most of this platform. If you’ve been […]
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In my decade (!) of helping K12 schools tell their stories on social media, I’ve truly seen it all. I’ve witnessed the best – and worst – of what schools can do online, and I am not too proud to admit that I’ve made plenty of mistakes myself! It’s all part of the journey; we’re […]
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Instagram Stories have been around since 2016. Are you using them on your school’s Instagram account?! If you’re not, there’s a good chance you’re thinking: “Andrea, it’s just not worth it. Stories only live for 24 hours, so I don’t want to put any time into sharing photos, videos, and information that just disappears!” Well, […]
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I don’t normally start my blogs with a call to action, but this one is important. Do me a favor and take a few minutes to scroll through your school’s pages on social media, right now. What overall impression would the collection of posts on your pages give to an onlooker? Would followers see the […]
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It’s a familiar dilemma for school social media managers: What should you post during school breaks, such as winter break and spring break? With schools quiet and students at home, your content calendar might seem a bit empty. But fear not – there are strategies to keep your school’s social media vibrant and engaging, even […]
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If you’re anything like me, you love a good list. When work or life feels especially overwhelming, it’s so helpful to break things down into a quick to-do checklist! I feel the same way when tackling a complicated process or learning how to do something new. There’s something comforting about working your way through a set […]
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Social media is intended to celebrate our students and staff. I’ve been writing about that for 10 years and have even written a book on this topic (order yours today!) But what happens when you post something with good intentions but it ends up making someone upset, sad, or hurt? Now, I’m not talking about […]
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Everyone is a storyteller! And that includes your students. I think the #1 way to drive more engagement, which directly impacts the reach of your school’s social media content, is to get your students involved in your storytelling efforts. Keep this in mind before you start: It’s not going to be perfect. You’re not going […]
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Each year, #SocialSchool4EDU recognizes the top social media efforts from K12 schools in our annual “Golden Gribble” awards. You can learn all about the 20 winners from 2023 in this blog post. But with more than 270 different submissions, you can imagine so many more schools, videos, posts, and unique ideas deserve mentioning! That’s why […]
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You’ve heard me say it a million times… school social media is for celebrations! (If you’re new here… this is why!) But let’s be realistic. Back-to-school information is still needed on social media. Families appreciate seeing these reminders in their feed, and it provides another tool in your communications toolbox for relaying valuable info. Let’s go […]
Read MoreWith #SocialSchool4EDU's Membership Program, we train your staff to be social media storytellers so you can stand out from other schools, celebrate your students and staff, and reach thousands in your community every day.
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