Episode: 131 Learn the tool Sarah utilizes to stay on top of all of the social media platforms in her district of 7200 students. Getting the right content to share on social media is a challenge. Sarah shares three keys to doing this, which include building relationships, embracing the quality of content received, and asking […]

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Episode: 130 This very special episode is a replay of a global webinar that I recently shared. I invite you over to my YouTube channel to watch this episode! Facebook has changed SO much! It’s almost unrecognizable from a few years ago. In this webinar, I break down what has changed, what schools need to […]

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Episode: 129 Schools get many things wrong when it comes to websites, and Tara is going to break down those top 4 things in today’s episode. After working with schools around the world, Tara shares some of the trends that are working well for school websites. What social media feed should you embed on your […]

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Episode: 128 Are you struggling as a one-person communications team? Then you are in the right spot. Callen Moore is shining bright when it comes to social media in her district of 14,600 students. Callen breaks down her simple system of getting equal coverage of her 15 schools on social media. Hint- she doesn’t do […]

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Episode: 127 It takes a village, and today you’ll meet two of the awesome school communicators from Humble ISD in Texas! Are you trying to organize your Twitter accounts in your district? Yvonne and Lori share how they did it, starting with the account names, in their large school district with more than 40 different […]

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Episode 126: We surveyed 465 school social media managers from across the country and share all of the results in this episode. You’ll learn about the top social media platforms being used by schools and also find out what platforms are not being used! What are the biggest struggles when it comes to social media? […]

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Episode: 125 Time and content are the biggest challenges when it comes to social media for most school communicators. Well – you are in luck because today’s podcast is all about solving both of these problems! Dr. Jill Johnson did her dissertation work on utilizing students as social media content creators. She shares her tips […]

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Episode: 124 Teddy Gabbart has been involved with schools his entire career. His company, Gabbart Communications, serves more than 700 school districts with an all-in-one communication solution to handle your website, apps, notifications, social media, digital classrooms, and even an online store. The expectations from our parents have certainly changed over the years. Teddy breaks […]

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Episode: 123 There are two important components in handling a crisis – having a solid crisis communication plan and then responding to the crisis. Amber breaks down the main components of each one. Social media is the key to building trust and showing transparency before a crisis ever happens. Daily posts about student and staff […]

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Episode: 122 It’s a brand new school year. Are you ready? After the last 2+ years, you may not be! Just as the airlines tell you to put on your own oxygen mask before helping others, this back-to-school supply list is just for the school communicators out there. Andrea breaks down her 5 items that […]

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