Instagram Stories have been around since 2016. Are you using them on your school’s Instagram account?! If you’re not, there’s a good chance you’re thinking: “Andrea, it’s just not worth […]
Read More2023 School Social Media Survey Results
What is your school’s plan for social media in 2024? Are you dropping Twitter/X? Adding TikTok? Focusing on Instagram? Keeping Facebook as your priority? What do you struggle with the […]
Read MoreWe’ve Got Spirit, Yes We Do!
I don’t normally start my blogs with a call to action, but this one is important. Do me a favor and take a few minutes to scroll through your school’s […]
Read MoreA Story of Success: Empowering School Communicators through #SocialSchool4EDU’s Membership Program
As I reflect back on all that happened in 2023, my heart is full. My oldest daughter graduated from high school and is off to college. I got to explore […]
Read MoreWhat Should You Post on Social Media When Your School Is on Break?
It’s a familiar dilemma for school social media managers: What should you post during school breaks, such as winter break and spring break? With schools quiet and students at home, […]
Read MorePhotography Tips & Tricks for School Social Media
Let’s face it: Your followers’ social media feeds are crowded. One way to stand out and get more eyeballs on your content is to focus on capturing better images! In […]
Read MoreWhen Is It OK to Break the Social Media Rules?
If you’re anything like me, you love a good list. When work or life feels especially overwhelming, it’s so helpful to break things down into a quick to-do checklist! I feel […]
Read MoreProceed With Caution: Schools Share Their Social Media Fails
Social media is intended to celebrate our students and staff. I’ve been writing about that for 10 years and have even written a book on this topic (order yours today!) […]
Read MoreFrustrated with Facebook? Stay Ahead of Updates and Glitches with Our Fall 2023 Guide!
If I had a dime for every update made by Facebook, I certainly wouldn’t need to fret about my retirement plans! This fall has been PACKED with updates, announcements, and […]
Read MoreHow to Involve Students in Your School’s Social Media Efforts
Everyone is a storyteller! And that includes your students. I think the #1 way to drive more engagement, which directly impacts the reach of your school’s social media content, is […]
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