EPISODE: 111 Sherese shares her journey from being a teacher to a principal to a school communicator of 55,000 students. #TheGISDEffect means changing lives and impacting futures. Find out if this annual messaging is turning into an ongoing campaign! What does social media look like in a large district and how is training offered? Sherese […]
Read MoreUnderstanding the “Why” Will Drive the “What” with Lori Marini
EPISODE: 110 Looking for a way to take your storytelling to new heights? Well, you’re in the right place! Lori Marini is going to inspire you with some tips and tactics – and she might even convince you to invest in some new learning opportunities! IN THIS EPISODE, LORI DISCUSSES: How her willingness to take […]
Read MorePutting Your Heart into Social Media (& Some Canva Ninja Tips) with Elishia Seals
EPISODE: 109 Social media is now a storytelling tool in Pittsburg Community Schools. Find out exactly what that means and how it has helped shift the negativity in the district. Elishia is a trained graphic designer, so why does she use Canva every day? Because it makes her job easier! Are you making one of […]
Read MoreHow to Ignite Your Instagram with Emily White
EPISODE: 108 Unsure of how to use Instagram for your school or district? Tired of just posting the same content to both Facebook and Instagram? Emily was, too – until she joined the Ignite Your Instagram Challenge! Reels is an amazing tool to grow your reach within Instagram! Hear unique ideas of how Emily is […]
Read MoreWhy You Can’t Miss the NSPRA 2022 National Seminar in Chicago with Barbara Hunter, APR
EPISODE: 107 Join us at the premiere conference for school communicators this summer – NSPRA 2022 National Seminar happening in Chicago on July 17-20, 2022. Consider this your personal invitation! Discover thought-provoking keynotes, best-practice sessions, and exciting networking opportunities when you attend in person at the Sheraton Grand Chicago Hotel or online via the virtual […]
Read MoreBoost Your Social Media Engagement Through Strategies That Work with Melanie Gonzalez
EPISODE: 106 Passion must be her middle name because, my goodness, does Melanie Gonzalez have a lot of it! Her district has received awards for its engagement tactics, and she will be a breakout speaker on the topic at this summer’s NSPRA seminar in Chicago. Today, you get to learn from Melanie right from the […]
Read MoreQuick Tips to Engage Your Community During Your Next Superintendent Transition with Rachel Thomas
EPISODE: 105 Do you have an upcoming leadership transition in your school or district? Yes? Then this episode is for you! Rachel has practical tips that you’re probably going to want to write down. IN THIS EPISODE, RACHEL SHARES: Keys to tying social media posts to your vision, mission, and values before you ever identify […]
Read MoreTales of an Accidental School Social Media Professional with Amanda Keller
EPISODE: 104 Amanda may not have had her eyes set on a school communications role, but it found her – and I sure am happy it did! The work she is doing for the small school district of Weston in Wisconsin is amazing. IN THIS EPISODE, AMANDA DISCUSSES: Her journey into holding the role of […]
Read MoreThe Case for Creating a Facebook Group: Improved Family Engagement & Communication with Laraine Weschler
EPISODE: 103 After listening to this episode, I think you are going to want to be Laraine Weschler when you grow up. She is an AMAZING school communicator who is going to share some insights into a concept you may have never thought about – running a Facebook group for your community. IN THIS EPISODE, […]
Read MoreGood Boundaries = Great Storytelling with Heidi Feller
EPISODE: 102 It’s a busy time of year! How can you manage social media instead of social media managing you? This podcast episode will help! IN THIS EPISODE, HEIDI DISCUSSES: The importance of boundaries in your role as a school communicator Simple email changes you can make to help you take control How to schedule […]
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