The ultimate guide to setting up your school social media pages for success! The date was April 15, 2014. I published my first school social media accounts for New Auburn School District in Wisconsin: Facebook, Twitter, and YouTube. Instagram would be added in December of that year. Some might think managing social media for a […]
Read MoreCreating Better Videos with Tools You Already Have
Most people working in schools have little experience in professionally shooting and editing video. However, they are being called on more often to create video content for websites, social media, and newsletters. Why? Because video works for telling stories! The brain processes visuals 60,000 times faster than text. Video accounts for 52% of all mobile […]
Read MoreVideo – The Key to More Engagement
One of the most common questions from schools is this: How can I get more engagement from our followers? Engagement leads to more views, and this reach is one of the most critical metrics that schools use to define success. The goal is to reach thousands of people each week with your posts, but it […]
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