#TBT is otherwise known as #ThrowbackThursday, and also otherwise known as #MyFavoriteDayoftheWeek. If your school isn’t sharing these fun blast-from-the-past photos on your social media pages yet, it should be. This is a great way to engage alumni and community members in reliving the old “glory days.” And it’s likely to become your favorite day […]
Read MoreSocial Media Report Card: How Does Your School Measure Up?
Social media is a must for your school. But are you scoring an “A” or an “F” when it comes to your efforts? Not on social media? Start here. Facebook is still the number one platform for schools to use, but how do you know whether your school is scoring high or not? Measuring the […]
Read MoreFacebook Reviews: I Can’t Believe They Said That!
As soon as you add in a valid address for your school’s Facebook page, the option for Reviews opens up. It can be great, but then again, it can be scary! So, what rights do you have as the administrator of your page? Perhaps some of these questions resonate with you. Q: Can I delete […]
Read MoreLOL Facebook Messages Our Schools Have Received
Social media offers a whole new way to communicate with your community. After 10,000 posts for 17 different districts, we’ve been through the good, the bad, and the ugly. But we’ve also been through the funny! The ability to message privately to your Facebook page is a great way to connect. We’ve been able to […]
Read MoreWalking Down the Hallway Time: Posts That Take 60 Seconds or Less
You are busy. It’s the understatement of the year, right? Most days you don’t know if you are coming or going, so how can you fit in telling your story through social media posts? During a recent visit to a room full of educational doctoral students from Edgewood College, one 6-12 principal posed a perfect […]
Read MoreSchool Referendum – The Key to Success
Another big voting day is right around the corner. Many schools are sending their community members to the polls on Tuesday, April 5th to cast their ballots on increased spending for their districts. If it isn’t your school this time, you have either experienced it within the past 18 months, or it is on your […]
Read MoreSocial Media – It Takes a Village
Your school has a great story to tell. In every classroom, hallway, playground, and lunchroom, there are newsworthy moments that your community would love to see. A high school student delivering a speech about the impact of the Civil War. A third grader helping a kindergartener pick up the books he dropped. The squeals of […]
Read MoreMarch Madness – School Mascot Edition
It’s here – March Madness!!! This is my favorite time of the year. High school and college basketball players across the nation are chasing that coveted title of “Champion.” In the spirit of celebrating, I asked my friend and gifted writer to share with you this week. During the Wisconsin Education Convention in Milwaukee this past January, […]
Read MoreNew Facebook Reaction Buttons: What they mean for your school
It just hit Facebook on February 24. Did you notice? Instead of just an option to “like” a post with a thumbs up, there are 5 additional reactions that your audience can now dish out. In the spirit of emoji’s – the reactions look like this: Personally, I’m so thankful for the options. I mean, […]
Read More#Hashtag Questions – Answers for Schools
It’s not a pound sign, nor the symbol for number. It is now officially known as the hashtag. Children born after the year 2007 don’t have any idea of the old connotations. Proving my point is a story of my daughter who was in first grade last year. The teacher was doing a math lesson […]
Read More










