EPISODE: 63

Social media is a challenging role, but this week’s guest is going to give you so many takeaways to make your job easier! Tara Adams dishes out some amazing advice from her experience as the Communications Coordinator for Lakeside School District in Hot Springs, Arkansas.

IN THIS EPISODE, TARA SHARES:

• Her journey into school communications more than a decade ago
• Why she decided to join the Social Media Bootcamp program and what her biggest takeaways were
• The importance of letting staff and students be storytellers
• How she utilizes a broadcast class at the high school to help create amazing video content for social media

SPECIAL GUEST

Tara Adams

Communications Coordinator

Lakeside School District, Arkansas

Email: tara_adams@lakesidesd.org

School Website: www.lakesidesd.com

Facebook: https://www.facebook.com/LakesideSD

YouTube: https://www.youtube.com/c/LakesideTV/

Instagram: https://www.instagram.com/lakeside_sd/

USEFUL INFORMATION

• Grab helpful free resources at our website: https://socialschool4edu.com/resources/
• Some of Tara’s favorite stories from the broadcast class:
  • Initial long version broadcast: Lakeside In Focus Episode 1 | September 21, 2017 (11:17 mins)
  • CONSTRUCTION UPDATE | 1.21.20 (quick hitter)
  • CONSTRUCTION UPDATE | LJHS 2.3.21 (full piece example)
  • “Maybe it’s for You” Series – Wrestling
  • Fishing with Friends
  • Heart of a Ram: Macy Burroughs (student feature)
  • Heart of a Ram: Mr. Ron (retired teacher now volunteer feature)
  • Heart of a Ram: A Special Bond (teacher feature)
  • An Inside Look: PreK Classroom
  • An Inside Look: 4th Grade Classroom
  • An Inside Look: Lakeside Middle School Choir
  • An Inside Look: Cross Country
  • Our “Instagram Influencer” Highlight Reel
• You’re invited to join the programs Tara talked about. Learn more about them here:
  • Membership Program
  • Social Media Bootcamp (Note: The Social Media Bootcamp referenced in this podcast is now being incorporated into our Membership Program.)