EPISODE: 52
After listening to the El Paso Independent School District’s presentation at the recent TSPRA conference, I have a new nickname for Liliana Gonzalez. She is the Engagement Queen! The growth she has cultivated for the district is out of this world.
IN THIS EPISODE, LILY SHARES:
- Her unique Master’s Thesis: Twitter & Religion!
- How she grew her Facebook engagement from 9.3K to over 73K in just 6 months
- What simple tactic she used to garner more than 7,000 new fans on Instagram
- Why she invests time in interacting with students on social media
- The importance of being conversational in your writing style
SPECIAL GUEST
Liliana Gonzalez
Communications Specialist Multimedia
El Paso ISD, Texas
Email: lgonzal7@episd.org
School Website: https://www.episd.org/
Facebook: https://www.facebook.com/ElPasoISD
Twitter: https://twitter.com/ElPaso_ISD
Instagram: https://www.instagram.com/episdschools/
TikTok: https://vm.tiktok.com/ZMeBb26Ks/
USEFUL INFORMATION
- The Social Media Bootcamp is now being incorporated into our Membership Program. Learn more about our membership here!
- One page handout – Growing Your Social Media Audience Strategically
MORE RESOURCES
- Free Video Training: Learn the simple secrets behind social media for K12 schools!
- Sign up for our free e-newsletter – click here
- www.SocialSchool4EDU.com