EPISODE: 36
Sharing a “day in the life” of a typical student was Vivien’s original goal of the Instagram page, and now she accomplishes so much more! Learn the secrets that Vivien uses to connect with students and families that come from 45 states and 54 countries.
IN THIS EPISODE, VIVIEN INSPIRES US WITH:
- How she built an Instagram following of over 5,200 over the last 5 years
- Strategies she uses to show current and prospective students what life is like on campus
- Easy ways to use IG Stories to interact with students (because they won’t call or email, but they’ll ask questions on social media)
- Storytelling methods that showcase staff as real people
SPECIAL GUEST
Vivien Valenzuela Mallick
Director of Admission Operations
Phillips Academy (Andover) – Andover, MA
Follow Vivien on Instagram: @andoveradmissions
Vivien on Twitter: @Admissions01810
School Website: https://www.andover.edu/
Facebook: https://www.facebook.com/phillipsacademy/
Twitter: https://twitter.com/phillipsacademy
Instagram: https://www.instagram.com/phillipsacademy/
YouTube: https://www.youtube.com/user/PhillipsAndover
LinkedIn: https://www.linkedin.com/school/phillips-academy/
SmugMug: https://phillipsacademy.smugmug.com/
USEFUL INFORMATION
- Gratitude highlight – showcasing the responses from her story question
- Meet the Admission team – example post of former USA Hockey Team Member
- Campus Tour using Instagram Stories
MORE RESOURCES
- Free Video Training: Learn the simple secrets behind social media for K12 schools!
- Sign up for our free e-newsletter – click here
- www.SocialSchool4EDU.com
