Episode: 234

1. Why Video Matters: Rob Wiltsey breaks down the crucial role that video plays in your social media strategy.
2. Content Inspiration: Learn how to take what grabs your attention while scrolling and apply it to your school’s content.
3. Engaging Video Hooks: Rob shares three effective video hooks that resonate with traditional social media users.
4. Creative Strategies: Discover a proven tactic from School Shine that has earned significant shares across districts.
5. Viral Success Story: Dive into how the Chino Valley Virtual Choir went viral in 2020 and the unique Reddit strategy that caught national media attention.

SPECIAL GUEST

Rob Wiltsey

Founder

School Shine, California

Email: rob@schoolshine.org

Website: https://www.schoolshine.org

LinkedIn: https://www.linkedin.com/company/school-shine/

USEFUL INFORMATION

• Video – Covina-Valley Kindergarten Registration
• Chino Valley Virtual Choir performance
• Order your copy of my book Social Media for Schools: Proven Storytelling Strategies & Ideas to Celebrate Your Students & Staff – While Keeping Your Sanity now!
• Interested in our membership program? Learn more here: https://socialschool4edu.com/

MORE RESOURCES

Free Video Training: Learn the simple secrets behind social media for K12 schools!

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