Welcome to 2022! You’ve probably purchased that exercise bike or thrown out those Oreos – but what about starting the new year with some resolutions for social media? Instead of […]
Read More8 Social Media New Year’s Resolutions for 2022
Just the Basics: A Beginner’s Guide to Facebook Ads for Your School
A guest blog from Shane Haggerty, APR You’ve just posted dynamic content on your school’s Facebook page. An onslaught of likes and comments is on its way, right? Not necessarily. […]
Read MoreHow to Find Student Stories Your Community Will Love!
The world is shaped by two things — stories told and the memories they leave behind.” —Vera Nazarian Stories are memorable. Stories create connections. Stories matter. That’s why the best […]
Read MoreHow to Create a Social Media Directory for Your School
Does keeping track of the various social media accounts that are connected to your school sometimes feel like you are herding cats? I get it. One of the biggest concerns […]
Read MoreYour Step-by-Step Guide: Safely Access Your School Social Media Profiles
As school social media managers, I know that many times, you have to be your own tech support. Don’t get me wrong – there are incredible IT departments embedded within […]
Read MoreDon’t Go Looking for a Fight! Why Some Information Should Not Be Posted on Social Media
Not everything that your school communicates needs to be posted on your social media pages. I’ve been saying this for years, to all of the schools we serve here at […]
Read MoreHow to Use Instagram Reels for Your School
Are you tempted to start a TikTok channel for your school because you know that all of your students are on it? Short-form video content is all the rage! And […]
Read MoreSix Veterans Day Ideas for School Social Media
Veteran’s Day is a time to honor all who have served in the U.S. armed forces. As a school social media manager, you can absolutely express this sentiment with a […]
Read MoreProfessional Development Opportunities for School Communicators
Continuous learning is a common concern for just about every school communicator I know! Why? Well, you work in a school. Professional Development (PD) is pretty much a given for […]
Read MoreHow to Handle the Community Gossip Groups on Social Media
“Andrea, two of my school board members want me to join the gossip group in our community on Facebook. They expect me to respond to every post that discusses the […]
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