Does keeping track of the various social media accounts that are connected to your school sometimes feel like you are herding cats? I get it. One of the biggest concerns […]
Read MoreHow to Create a Social Media Directory for Your School
Your Step-by-Step Guide: Safely Access Your School Social Media Profiles
As school social media managers, I know that many times, you have to be your own tech support. Don’t get me wrong – there are incredible IT departments embedded within […]
Read MoreDon’t Go Looking for a Fight! Why Some Information Should Not Be Posted on Social Media
Not everything that your school communicates needs to be posted on your social media pages. I’ve been saying this for years, to all of the schools we serve here at […]
Read MoreHow to Use Instagram Reels for Your School
Are you tempted to start a TikTok channel for your school because you know that all of your students are on it? Short-form video content is all the rage! And […]
Read MoreSix Veterans Day Ideas for School Social Media
Veteran’s Day is a time to honor all who have served in the U.S. armed forces. As a school social media manager, you can absolutely express this sentiment with a […]
Read MoreProfessional Development Opportunities for School Communicators
Continuous learning is a common concern for just about every school communicator I know! Why? Well, you work in a school. Professional Development (PD) is pretty much a given for […]
Read MoreHow to Handle the Community Gossip Groups on Social Media
“Andrea, two of my school board members want me to join the gossip group in our community on Facebook. They expect me to respond to every post that discusses the […]
Read MoreGet Inspired! Twelve Schools That Have Award-Winning Social Media
Do you love following K12 schools that are doing amazing things with their social media pages? Me too! So this past spring, I did something special. I created an awards […]
Read MoreCase Study: Wabasha-Kellogg School District #811
From “Inconsistent and Haphazard” to “Celebratory and Tremendous”: How Wabasha-Kellogg School District Transformed Its Social Media! Jim Freihammer has a lot on his plate as the superintendent of a rural […]
Read MoreCase Study: Claremore Public Schools
How One School Communicator Leveraged Her Social Media Expertise Into a District-Wide “Communications Cadres” Program! Jamie Brace leads a team of social media champions at Claremore Public Schools in Oklahoma, […]
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