Episode: 235
- Community Building through Social Media: Carrie Birchler emphasizes the importance of using social media, especially Facebook and Instagram, to build a sense of community and engage both current and prospective families in a school setting.
- Content Gathering from Teachers: She shares her approach to gathering content for social media, including using QR codes and posters to make it easy for staff to submit stories and photos, ensuring regular and authentic content sharing.
- Using Asana for Social Media Planning: Carrie discusses how she uses the project management tool Asana to plan and organize social media content for the entire school year, keeping track of recurring tasks and aligning posts with key school events.
- Storytelling and Acknowledgement: She highlights the value of acknowledging the contributions of all school community members—students, staff, and parents—in storytelling to showcase a school’s success and foster a supportive environment.
SPECIAL GUEST
Carrie Birchler
Community Engagement, Recruitment and Enrollment Coordinator
Allegiance STEAM Academy, California
Email: carrie.birchler@asathrive.org
Website: https://asathrive.org
Facebook: https://www.facebook.com/allegiancesteamacademy
Instagram: https://www.instagram.com/allegiancesteamacademy/
USEFUL INFORMATION
- Carrie’s examples:
- Order your copy of my book Social Media for Schools: Proven Storytelling Strategies & Ideas to Celebrate Your Students & Staff – While Keeping Your Sanity now!
- Interested in our membership program? Learn more here: https://socialschool4edu.com/
MORE RESOURCES
Free Video Training: Learn the simple secrets behind social media for K12 schools!
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